EXPLORE OUR LATEST COURSE
About the founder
Shimaa Mamdouh is a fashion designer and educator with over 13 years of experience in the fashion industry. She has mentored 1,500+ students, helping aspiring designers develop their skills and build successful careers.
Through her courses, workshops, and masterclasses, Shimaa teaches fashion illustration, collection development, and the complete fashion design process. She also helps designers create cohesive collections, define their brand identity, and build a strong fashion brand with a clear creative vision.
Student Work
Naglaa
The Roman era
Dina
Luxury minimalism
gehad
black swan
naglaa
Surreal art
Sama
Zodiac fashion inspired
nada
Phoenix Rising
A Glimpse of My Work
Fashion is more than creating beautiful sketches—it's about telling a story through every line, silhouette, and detail. The work showcased here reflects years of creative exploration, professional practice, and a passion for teaching the art of fashion design.
Through my courses, you'll learn the same techniques and design principles behind these illustrations. From fashion sketching and digital illustration to pattern making and garment construction, each course is designed to help you build practical skills, develop your creative vision, and gain the confidence to create professional-quality designs of your own.
Customer Reviews
JESSY
This course completely changed the way I approach fashion design
NAGLAA
I finally learned how to create professional fashion illustrations with confidence
GEHAD
Worth every minute—I learned skills that would have taken years to figure out on my own."
Our Services
Fashion brand identity
I'll help you build a unique fashion brand with a clear identity that reflects your style and values. From defining your aesthetic and target audience to creating a consistent creative direction, you'll have a brand that stands out in the fashion industry.
fashion collection design
Develop complete, professional fashion collections from concept to final presentation. Through creative direction, concept development, mood boards, color palettes, fabric selection, silhouettes, and design development, each collection is crafted with a strong identity, clear vision, and market-ready approach.
creative direction & design consultation
Whether you're just starting out or developing your next collection, I'll guide you through every step of the fashion design process. Together, we'll refine your ideas, overcome creative challenges, and turn your vision into a strong, professional concept.